8 technologies to help you build an effective website

8 technologies to help you build an effective website

If you are running a website business, choosing a quality web hosting service is just the initial setup step. To keep up with the competition and attract more customers, you must embrace and adapt to new technology. Here are the technology developments that will thrive in 2023 to assist you in building a more efficient website.

1. Voice search technology

This is the process of optimizing web pages to appear in voice search. Devices that use voice recognition are gaining popularity rapidly thanks to virtual assistants and IoT. This technology was first adopted by Google in 2011 and developed in many applications, including Smart Home. The advantage of voice search is that it saves time searching for users. This can improve SEO (Search Engine Optimization).

2. AI Chatbot

An AI-powered chatbot is a smarter version of a regular chatbot. This technology uses natural language processing, combined with machine learning to better understand user intent and provide a better experience. Some of the advanced features of AI Chatbot are 24/7 problem solving, behavioral analysis and self-learning capabilities. This technology brings advantages such as fastest customer care, reduced staffing, ease of development without many associated applications.

AI Chatbot uses natural language processing

3. Accelerated Mobile Pages (AMP)

Google and Twitter have partnered, and Google implemented the technology in 2015. Websites that are optimized for AMP will load pages more smoothly and easily rank higher than other mobile sites. Implementing AMP allows companies to save on UX costs and attract users with low internet speeds. The outstanding advantages of AMP can be mentioned:

- Easily optimized for search engines

- Compatible with all web browsers

- Low bounce rate, higher conversion rate

- No need to create a sitemap for search engines to identify

- Increased user-centric experience due to the growing population of smartphone users

4. Progressive Web Apps (PWA)

PWAs are software applications that integrate mobile applications and web pages and are built via popular technologies such as HTML, JavaScript,... PWAs make it possible for websites to take almost no time to load and can work offline. This greatly contributes to a better user experience. Some other great benefits of adopting PWAs are ease of portability, relatively low development costs, independent of third-party platforms like AppStore, Google Play.

5. Single-Page Applications (SPA)

SPA is a web application or a website where all user operations take place on a single page. You can easily see that Facebook, Gmail, Twitter, Paypal or Netflix are applying SPAs. Single-page applications will attract users, because of the fast way of working. Users receive instant feedback, without having to wait for the page to load like regular websites.

6. Motion UI

Motion UI is a new design approach that makes digital images more intuitive and vibrant. It is compatible with all web technologies and can be added anywhere on a web page, like: Header, footer and menu. Some of the advantages of Motion UI are:

- Easy to deploy, developer doesn't need to be a JavaScript or JQuery expert

- Make web design more efficient by helping users find the exact information they're looking for

- Allows creating animated elements such as slides, animations, ... faster

7. VR technology

Virtual reality (VR) is an experience that simulates a three-dimensional image or environment, created using an electronic device. Virtual reality adoption is going strong in 2023, you can easily see virtual reality games on TV as well as at entertainment venues. We can expect to see more of this technology used in web development. However, what are the actual benefits of VR for websites? The simplest is VR will help visualize products on the website, helping customers have the most authentic shopping experience. In addition, VR can also be applied to virtual meetings, increasing the efficiency of working remotely.

We can expect to see more of VR technology used in web development

8. Blockchain

2022 is a tumultuous year for the cryptocurrency market. You must have heard of the trend of NFT or Play-to-earn games. Their common point is that they all start from the Blockchain platform. The year 2023 will see Blockchain more stable and deeper into the network thanks to its extremely high applicability and almost absolute security for online transactions. Reputable organizations such as Barclays, Visa or Walmart have successfully applied Blockchain to banking transactions and online purchases on the website.

The above technologies will shape the web development trend in the future. Understanding the opportunity will assist you in creating a better user experience, improving your website rankings, and outperforming your competition in order to develop your business.